Entries by Paul Strack

Marketing, Networking & BBQ!

One of my favorite aspects of small business ownership is the flexibility to be able to do things out of the norm, away from the daily routine, while hopefully bringing value to clients and prospects.  Our quarterly Lunch & Learns are a perfect example of this.  Over the past two years, we have had the […]

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Lorem ipsum dolor sit amet, consectetuer adipiscing elit. Aenean commodo ligula eget dolor. Aenean massa. Cum sociis natoque penatibus et magnis dis parturient montes, nascetur ridiculus mus. Donec quam felis, ultricies nec, pellentesque eu, pretium quis, sem. Nulla consequat massa quis enim. Donec pede justo, fringilla vel, aliquet nec, vulputate eget, arcu. In enim justo, […]

Holiday Procrastinators Will Pay!

How many times have you let this happen to you:  It’s early fall and you are thinking about this year’s Holiday Greeting cards.  You have your list of family, friends and worthy recipients in mind.  You think how unique and uncluttered it would be to send a Thankgsiving Day greeting card.  But time slips away. Veteran’s […]

Hot Dog Marketing

While we always try to have informative and engaging speakers for our quarterly Lunch & Learns, we certainly received a bonus in the local celebrity of Hot Dog Mike (@hotdog_mike). In continuing with our theme of True Confessions – Real Life Stories of Marketers in the Digital Age, Mike had the daunting task of addressing our […]

True Confessions – Something new for Better Beginnings

Continuing our recap of True Confessions exposed during our Lunch & Learn held September 29th, it’s time to hear about Something New.  And how appropriate it was for to hear from that sharp, young up-and-comer from  The Communications Group, Jason Brown (@JBrown935). Jason spoke to the audience on how Something New – QR codes, personalized URLs (pURLs) and microsites helped […]

True Confessions – That Dinosaur will Hunt

We recently hosted our quarterly Lunch & Learn, and as always, the speakers and topics provided a cornucopia of marketing morsels.  Titled True Confessions – Real Life Stories of Marketers in the Digital Age, it actually turned out to be more of a something old, something new, something borrowed & something blue– type event. All […]

Now this is how to use QR codes!

So much has been written lately about QR codes that I felt compelled to write our own Best Practices list for their use.  But I always seemed to find excuses to overcome that compulsion.  However, last night while begrudgingly shopping for a printer at the world’s largest retailer, which is something I rarely enjoy, I was able to […]

Good Grief! Another On-Line Relationship Exposed!

It started innocently enough, as do most on-line, long distance relationships.  One evening after hours, I was alone in my office surfing the internet, and came across this website that was truly engaging.  It seemed to offer something that I had been missing. So I explored further, digging deeper into the background. I reacted to […]