Arkansas Department of Human Services Conference Campaign
The Arkansas Department of Human Services provides an array of services to the state. The department we were working with focuses on early childhood development and promoting better practices to the childcare community.
Challenge:
The Federal Government released new regulations and standards for childcare providers and their goal was to introduce the childcare community to the services available via DHS to conference attendees at a Early Childhood conference and gather valuable information about the level of awareness of the attendees.
Solution:
Utilizing CXM’s interactive tools, cards were distributed to the conference attendees that drove them to the DHS booth at the conference where they would interface with DHS employees and receive a gift for their participation.
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