Personalized Cross Media
Turn-key Web-based Solutions
At CustomXM, we provide a complete arsenal of integrated marketing tools. We believe that the greatest potential for successful targeted one-to-one marketing is realized by developing programs across print, email, web and other interactive media. This combination creates measurable campaigns that deliver a consistent message across all channels. Our multi-prong approach establishes a dialogue that builds customer loyalty and leverages customer data so you can MARKET SMARTER.
The power of personalized URLs (pURLS) is revolutionizing the interactive nature of the Internet. A variety of media can be used to direct prospects and customers to their pURL, including emails, direct mail and text messages. Studies show that the mere act of including a person’s name in the URL can increase response rates by as much as 30% or more when executed properly. Once directed to the highly relevant site, the prospect and or customer willingly share valuable data that can be used in future marketing efforts.
Our cross media platform is a turn-key marketing operation that takes you from concept to completion. Our marketing consultants will work with you to devise programs that meet your sales objectives and provide the measurable results you need when you dedicate precious dollars to your marketing campaign. A typical campaign can include:
- Creative concept and design
- Variable direct mail (6”x9” full color postcard)
- Personalized landing pages
- Online surveys for opt-in data collection
- Immediate email responses when prospect goes to landing page
- Online coupons via email
- Campaign results tracking
- Online dashboard for campaign management and measurement
- Hyperlinks off landing pages to your company website
Let CustomXM help you develop an interactive marketing campaign that speaks to your prospects and customers and gives you the ability to measure your ROI like never before.
Get the right message to the right people at the right time...the first time
Using our integrated tools, let us help you develop personalized, measurable programs across print,email,web and interactive media
Maintain branding standards and print the high-quality marketing collateral you need...only when you need it
Give your associates, clients and channel partners online access to customize,order,and proof materials